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How to create a landing page with Leadpages AI?

The creation assistant (Piper, the « Page Agent ») builds a page from a simple description. You then fix it by talking to it, like in a chat.

Reading time: 1 min

Updated on September 26, 2026

Original version in FrenchVersão em português

The essentials in 30 seconds

  1. Open the creation screen
  2. Describe your page precisely
  3. Choose the images
  4. Pick a style
  5. Let Piper build
  6. Fix it by chatting
  7. Check on mobile, then publish

Avoid: Writing a vague description (« a nice page »): you spend credits on corrections.

See the details with screenshots ↓

Step by step

Screenshots show the interface used in the original guide (Shopify in French, Leadpages in English). In your account, buttons appear in your language.

  1. 1

    Open the creation screen

    In the left menu, click « Create ». Piper, the assistant, asks « What are you making? »: choose « Landing page ».

    Create screen: Piper asks « What are you making? »
  2. 2

    Describe your page precisely

    In the bottom field, say who the page is for, what you offer, the tone, the colors and the sections you want (headline, benefits, reviews, form). The more precise you are, the better the result. Click « Send ».

    Landing page description typed in the input bar
  3. 3

    Choose the images

    Piper asks what to use for images: your own, AI-generated images (more credits) or none for now. The estimated credit cost is shown at the top right. « Skip images for now » is the cheapest choice.

    Image choice with the credit estimate
  4. 4

    Pick a style

    Three visual directions are offered. Click the one you like, adjust « How far should I push it? » if you wish, then click « Build it ».

    Three style directions offered by Piper
  5. 5

    Let Piper build

    The build runs in six steps, in about a minute: reading the request, sections, copy, images, assembly and checks.

    Page being built, step by step
  6. 6

    Fix it by chatting

    Click « Open in editor ». In the « Ask Piper to edit this page… » field, ask for one change at a time. Piper lists what it changed and how many credits it used.

    Editor: Piper applies a requested change
  7. 7

    Check on mobile, then publish

    The icons at the bottom right of the editor show the page on desktop, tablet and mobile. To put it online, keep the free pubhtml.com address or connect your domain (« Where should this live? »). After that, « Update » publishes your changes.

    Choosing where to publish: free address or your own domain

Try it yourself

Every HTML Pub and Leadpages plan has a 7-day free trial, with all features.

Try Leadpages for 7 days ↗

Affiliate link: it does not change the price for you.

Common mistakes

  • Writing a vague description (« a nice page »): you spend credits on corrections.
  • Forgetting the form or the call-to-action button: a landing page without a goal is useless.

Official sources

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